Did you know that, according to the American Dental Association Health Policy Institute, there were over 200,000 professionally active dentists in the US in 2020? Additionally, for every 100,000 people in the US, there are 61.04 dentists.
If you’re one of the dentists who’s professionally active in the US now, then something you might be thinking about is dental reputation management.
After all, with so many other dentists out there, you need to stand out as the best. But if you don’t know how to manage your dental reputation, you might be feeling stressed.
Fortunately, in this article, we’ll review how you can craft the best image for your dental practice. Finally, your dental office can be more reputable and successful than ever. Read on to learn more.
Manage Your Business Profiles and Listings
Whenever someone does a dental search engine search for dentists in their area, they’re likely to come across the business profiles and listings of these dentist offices in their area. So if you want your reputation to be good, you have to manage these.
On your Google My Business and pages such as Yelp, include all the relevant information, such as your company name, address, and contact information.
Additionally, spruce up your profiles and listings with descriptions and images. This will make your dental practice seem professional and reliable to potential patients.
Monitor and Manage Your Reviews
When it comes to public patient feedback, it’s important to have good reviews. Of course, you can’t avoid all negative reviews, but you can bolster positive ones and manage the negative ones. To do this, reach out to your happy patients after you’ve worked with them.
Ask them to leave you a positive review on your website, review websites, and your business profiles and listings. You can also ask them to provide you with a client testimonial.
As for negative reviews, reply to each of these thoughtfully and see how you can help. This will show potential patients that you’re responsive and respectful—and you could even end up turning a negative review into a positive one.
Ask for Feedback
One of the best ways you can ensure that patients are happy with your practice and leave good public reviews in the first place is to be proactive about avoiding problems in the first place. One of the best strategies for doing this is asking for feedback, and doing so at every stage.
This way, you can fix any issues, avoid larger ones, and end up getting a larger amount of positive reviews over time.
Looking for Help With Your Dental Reputation Management?
Now that you know how you can use dental reputation management to craft the best image for your practice, you might be looking for help when it comes to dental reputation management. In this case, look no further than Dental Systems Optimization.
We’re experts when it comes to dental reputation management, as well as online marketing, benchmark practice management, dental analytics, optimization, dental videography, and dental practice balance sheet creation.
We also offer a service that helps dentists with dental systems and operations. To learn more about how we can help you, contact us now.